Aldi’s St Patrick’s Day sausages leave shoppers giggling at sweary branding
Happy St Patrick’s Day everyone – it's a shame we can't celebrate with a pint of Guinness down the pub this year.
But thankfully, Aldi has come up with alternative plans by selling limited edition sausages to mark the big occasion.
The bangers have been rebranded in celebration of the patron’s state day – and they've left shoppers in stitches.
Instead of being HECK!, they’ve turned into “FECK!” pork sausages instead.
Alongside the Irish expletive is the cheeky tagline “flavour you can swear by”.
The bangers are “made in small batches” to maximise on quality and the taste of pork and ale.
Customers have been reacting to the sausages on social media – with many saying the expletive reminds them of iconic sitcom Father Ted.
One Aldi shopper joked: “If you missed it @AldiUK are now stocking Father Jack sausages #FatherTed #Feck.”
And another said: “Couldn't resist these sausages from Aldi's today – should've brought them out in 2020.
So would you be tempted to buy the sausages?
You might be able to find them in Aldi for £1.99 but the limited edition product won't be around for long.
Want to read more about St Patrick's Day?
March 17 marks the death of St Patrick, the patron saint of Ireland.
Ironically, the historical figure wasn't actually born in the Emerald Isles and was kept as a slave.
But according to famous folklore, he drove the snakes of Ireland into the sea after they began attacking him.
One of the most common symbols of St Patrick’s Day is the shamrock, which is a three-leaf clover.
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It was the religious symbol of the Holy Trinity, and is said to have been used by Patrick to explain the Trinity to pagans.
Normally Irish people around the world would celebrate their culture with parades, food, music, drinking and dancing.
People usually wear their most green clothing and toast with a pint of Guinness in celebration.
However, this year the celebrations will be muted due to the coronavirus pandemic.
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