Gemma Collins signs deal for over £1m to become face of New Look

GEMMA Collins will earn over £1million from her mega-deal with New Look.

Insiders said the television star had been snapped up by the high street shop as their main celebrity ambassador in a “lengthy and lucrative” deal.

Gemma, 41, is no stranger to big money brand deals and has signed huge contracts with companies including Wizz Air and Surf over the past couple of years.

The former Towie star signed her big money contract with New Look earlier this year and will make over seven figures from the deal.

A source said: “Gemma is big business and when New Look approached her for a collaboration they were willing to pay big money.

“The deal Gemma has signed makes her New Look’s main celebrity ambassador and will also see her launching her own collection.

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“Gemma’s contract with New Look will go on for a long time, which is how she is easily going to make over £1million.

“She is a huge fan of the company and shops in New Look herself so she is the perfect person for them to partner with.

“Gemma is really proud of her connection to the brand and she can’t wait for her fans to see what they have been working on.”

Gemma, who is dating Rami Hawash, found fame on Towie back in 2011.

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Since then her career has gone skywards and along with her own television shows, Gemma has made millions from clever business deals.

Earlier this week she announced she had also created a range of sex toys with Durex and called for people not to be ashamed about self-love.

Gemma said: “Why do we all still view self-love and sex toys with so much embarrassment, its 2022.

“The GC knows we all need to go on our own journey when it comes to pleasure but why put up roadblocks for ourselves and each other with all this old fashioned stigma?

“I think self-love is an amazing gift that we should celebrate, it can make us feel empowered, satisfied and stress free, what’s better than that?”

Gemma also revealed she was more confident in bed after turning 40 and said her sex life was better than ever.

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She added: “I’m the happiest I’ve ever been. I'm very in love.

“Me and Ram, at the end of the day, that fire, that passion – it's always been there.”

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